4 min read
Megan Honan: Nov 1, 2022
For many consumers, the pandemic was an opportunity to rethink their beauty routines. In the absence of schools, offices and social gatherings, shoppers felt comfortable experimenting with simplified hair and makeup regimens. As a result, beauty...
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3 min read
Megan Honan: Oct 24, 2022
When stores shut down in March 2020, jewelry brands were at a crossroads. Historically, the industry relied on physical retail to connect with...
4 min read
Megan Honan: Oct 17, 2022
There is only one constant in retail: change.
5 min read
Ben Rodier: Sep 29, 2022
The last two years have presented the retail landscape with new challenges and opportunities to evolve. For those in the beauty industry—a space...
3 min read
Megan Honan: Jul 11, 2022
Is your retail store stuck in the 1980’s? If you’re not currently utilizing your store locator as a tool for driving sales, the simple answer is—yes....
3 min read
David Campbell: Mar 22, 2022
Department stores are in a class all their own when it comes to retail, offering a unique shopping experience. Part of this comes from the sheer size...
3 min read
David Campbell: Mar 16, 2022
Human beings are a dichotomous bunch. We seek out what’s new and fresh in the world, waiting for the next big hit song, the latest instalment of a...
3 min read
David Campbell: Mar 7, 2022
The onset of the digital age has transformed customers’ expectations when it comes to the shopping experience. Amazon’s famous one-day prime delivery...
4 min read
David Campbell: Mar 1, 2022
For almost a century now one of the main maxims of marketing has been the famous “Rule of Seven.” It almost sounds like a movie title, which is...
5 min read
David Campbell: Feb 28, 2022
Roaring crowds. Anxious silences. Making that perfect pass or the shared tension of a match point. These are just some of the experiences that...
