3 min read
David Campbell: Mar 7, 2022
The onset of the digital age has transformed customers’ expectations when it comes to the shopping experience. Amazon’s famous one-day prime delivery is perhaps the most obvious (and extreme) example; long lead times and expensive delivery fees...
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4 min read
David Campbell: Mar 1, 2022
For almost a century now one of the main maxims of marketing has been the famous “Rule of Seven.” It almost sounds like a movie title, which is...
5 min read
David Campbell: Feb 28, 2022
Roaring crowds. Anxious silences. Making that perfect pass or the shared tension of a match point. These are just some of the experiences that...
3 min read
David Campbell: Feb 16, 2022
For many people, the morning workout is their favorite part of the day. It can wake both the body and the brain better than a cup of coffee.
3 min read
David Campbell: Feb 16, 2022
Human beings are an inherently competitive crowd. We compete in pretty much everything we do. As individuals, we don’t just compete for the promotion...
3 min read
David Campbell: Feb 3, 2022
We know that the pandemic has been rocket fuel propelling the digital acceleration into warp speed. We have previously written about other trends...
5 min read
Jennifer Mullen: Jan 21, 2022
The adage “needs must when the devil drives” has taken on new importance during the pandemic. The digital acceleration during the pandemic has hit...
4 min read
David Campbell: Jan 20, 2022
When it comes to luxury items, there has been a historic stigma of pre-ownership. Although cultural attitudes change over time, it’s safe to say that...
2 min read
Jennifer Mullen: Jan 13, 2022
In January, Salesfloor announced the acquisition of Automat, a Montreal-based conversational artificial intelligence platform.
