3 min read
Tara Hunt: Jan 31, 2018
Videos, and the immediate distribution of them through the internet has profoundly changed the way we live…and shop. We’re relying more and more on using video to help us discover and compare products we are looking to buy and retailers know it.
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3 min read
Tara Hunt: Jan 9, 2018
When Amazon announced it was going to build brick and mortar concept grocery stores – Amazon Go – it made huge waves in the media.
3 min read
Tara Hunt: Nov 12, 2017
The holiday season is upon us, and the frenzied shoppers are already busting down the doors. With December quickly approaching, it will only get...
3 min read
Tara Hunt: Oct 22, 2017
In this article, we explore what KPIs you can use to evaluate your customer retention, talent attraction, and local marketing tactics.
3 min read
Tara Hunt: Oct 10, 2017
With so many options available to retailers these days when it comes to investing in growth, it’s difficult to truly understand what will work. The...
2 min read
Tara Hunt: Sep 14, 2017
Every day, there seem to be more announcements that retailers are in trouble or closing. Certainly, there are multiple reasons why retailers fail,...
7 min read
Tara Hunt: Aug 26, 2017
From Baby Boomers to Generation Z, each generation has its own defining political and cultural traits that have characterized their coming-of-age and...
4 min read
Tara Hunt: Aug 9, 2017
At the turning point of the smartphone era, a new UX strategy needed to be developed to suit the customer on-the-go. Working outward from a mobile to...
2 min read
Tara Hunt: Jul 31, 2017
With 73% of consumers now shopping both online and in-store, retailers are on the move to adapt. Enter the omnichannel approach: an integrated...
4 min read
Tara Hunt: Jul 17, 2017
Sephora is now the #1 specialty beauty retailer in the world, and it’s all due to how they’re different from your mom’s makeup buying experience....
