David Campbell

David Campbell is a freelance writer and technology enthusiast passionate about the intersection between technologies, businesses, and people.

The New Beauty Retail Mindset

We don’t normally think about beauty retail and technology at the same time. That’s not because there’s no relationship; technology has helped...

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Diversity & Inclusion in the Retail Workplace

If you’ve ever dabbled in the stock market you’ve likely been told to “diversify your portfolio” or given other similar advice. And you’d be right to...

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Using Technology to Improve Employee Experience

As the labor shortage drags on, retail executives are looking for new, innovative ways to attract top talent. However, finding great employees is...

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Where Do Associates and Immersive Virtual Retail Fit in the Metaverse?

Facebook founder Mark Zuckerberg has reinvigorated popular interest in the Metaverse, an entire digital reality for user to work, play, and interact...

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2021 Beauty Consumer Survey

Beauty retailers have some extra intel to base strategies on this holiday season thanks to Salesfloor’s inaugural beauty survey.

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Stretched Supply Chains Need Creative Solutions

With the 2021 Holiday Season already picking up, retailers are still facing significant challenges when it comes to capitalising on pent-up...

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Rethinking the Retail Labor Market

The COVID-19 pandemic has rewritten the rules of retail from top to bottom. It’s changed customer expectations for cleanliness and safety while...

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Reimagining the Future Shopping Center

Thanks to the growth of online shopping and digital store fronts, the future of brick-and-mortar retail was already in question prior to the...

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4 Ways Retailers Can Prepare for the Holidays in 2021

After a season of explosive growth during 2020’s unusual pandemic holiday season, many retail experts are expecting more of the same this year. It’s...

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