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Buying Habits

3 min read

The Sparkling Future: AI's Transformative Touch on the Jewelry and Watches Industry

In an era dominated by technological advancements, artificial intelligence (AI) is emerging as a transformative force across various industries. One...

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2 min read

3 Strategies for Local Beauty Associates to Guide & Educate Customers

Today, beauty shoppers are inundated with choices. New brands pop up daily across the makeup, skincare, haircare, fragrance and wellness...

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3 min read

5 Ways Apparel Brands Can Create Loyalty with Gen Z Shoppers

Clear the aisles, millennials. The next generation is revolutionizing the retail landscape.

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5 min read

The Power of Personalization: 7 Tactics for Retail Website Engagement

It happens to all of us in digital marketing, but nobody wants to admit it, so we’ll go first…

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3 min read

How Department Stores Can Bring the Luxury Experience Online & Future-Proof Their Business

It is no secret that department stores have struggled over the last decade. The rise of ecommerce and evolving consumer demands put pressure on the...

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4 min read

3 Engagement Ring Trends to Watch in 2023 [+ How to Drive the Buying Journey]

We’re in the middle of engagement season, and wedding bells are ringing. Despite a record-breaking 2022, more couples are expected to get engaged in...

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3 min read

Three Reasons Retailers Should Invest in Technology During a Recession

Over the last three years, retailers have battled economic uncertainty. Record-high inflation, global conflicts and the impact of the pandemic have...

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4 min read

4 Reasons Why Beauty Brands Should Invest in Tech in 2023

This year's hottest beauty trend is not TikTok's famous “sunburn blush” or “laminated brows.” Instead, brands are betting big on beauty tech.

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4 min read

The New Beauty Shopping Experience: How to Deliver What Customers Want in 2023

For many consumers, the pandemic was an opportunity to rethink their beauty routines. In the absence of schools, offices and social gatherings,...

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3 min read

Here’s What the Jewelry Buying Journey Looks Like for Each Generation

When stores shut down in March 2020, jewelry brands were at a crossroads. Historically, the industry relied on physical retail to connect with...

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